Hoogwaardige huishoudproducten voor een aantrekkelijke spaarprijs

Washing, drying, and ironing are part of everyday life. With “Op Stoom,” you give customers the chance to save up for high-quality household products from Tefal and Leifheit at an attractive savings price. It’s a practical concept that focuses on products people actually use, while also driving more store visits, higher spending, and greater customer loyalty.

50+ Successful Concepts

Practical products used every day

A savings plan for every household

Household products are indispensable in every family. That’s exactly why Op Stoom is an attractive savings goal. Customers save for quality products they use regularly and that make daily household chores easier.

The combination of strong A-brands and a wide product range makes the concept appealing to a large target audience.

Why Choose Op Stoom?

Customers save specifically for practical household products and return more often.

The loyalty program encourages customers to fill up their loyalty cards more quickly.

Tefal and Leifheit are known for their quality, durability, and ease of use.

A concept that appeals to virtually every household.

Customers save specifically for practical household products and return more often.

The loyalty program encourages customers to fill up their loyalty cards more quickly.

Tefal and Leifheit are known for their quality, durability, and ease of use.

A concept that appeals to virtually every household.

When do you use "Op Stoom"?

Op Stoom is a good choice if you:

We want to reward customers with practical, high-quality products.
You want to increase store traffic and boost spending.
A savings concept that appeals to a broad target audience.
You're looking for a campaign featuring trusted premium brands.

Discover what local marketing can do for your supermarket

Every supermarket is different. That’s why we’d like to work with you to assess your situation and challenges. During our meeting, we’ll use real-world success stories to demonstrate how our local marketing approach works. You’ll discover opportunities to raise your supermarket’s profile even further in the local community and increase customer loyalty.

Local
Personal
Results-oriented

Roy Spitters
Account Manager BE

Local
Personal
Results-oriented

Jonas Lemmens Account Manager BE

Local
Personal
Results-oriented

Flor van Oosterwyck
Account Manager BE

Local
Personal
Results-oriented

Léon van Reijmersdal
Account Manager NL & Partner

Local
Personal
Results-oriented

Anouk Voets
Account Manager NL

Local
Personal
Results-oriented

Jeffrey Schouten Account Manager NL

Local
Personal
Results-oriented

Fabio CavalariAccount Manager BE

Local
Personal
Results-oriented

Frank Woltering
Account Manager NL & Partner

Local
Personal
Results-oriented

Sharon Stupers
Account Manager NL

Local
Personal
Results-oriented

Tobias Ressman
Account Manager DE

Schedule your appointment with no obligation

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Frequently Asked Questions About Op Stoom

Which products are part of the concept?

The product line includes items for washing, drying, and ironing. These include laundry baskets, drying racks, laundry bags, garment steamers, steam irons, ironing boards, and lint removers.

Thanks to the various product categories, customers can save up for exactly the products that suit their household.

A mascot can be used in many different ways. Examples include store openings, local events, children’s activities, loyalty programs, and in-store promotions.

In addition, the mascot can appear on social media, in print materials, on point-of-sale materials, and even on merchandise. This creates a single, recognizable image that customers encounter at various times.

More than just a savings plan

Op Stoom helps customers with products they use every day. As a result, the value of the concept remains evident even after the campaign ends.

By combining practical products, strong premium brands, and an attractive rewards program, you can create a campaign that drives more store visits, increases spending, and delivers a positive shopping experience for your customers.

Our Other Services

Let us boost your campaign with our services.

Check out our other concepts

Discover more ideas that help build stronger local connections with your customers.

Licensed Cuddle Pillows

Recognizable stuffed animals featuring popular characters that provide comfort and fun.

Cosy & Soft Washable Duvets

The practical comfort of Cosy & Soft duvets with a permanent cover.

Van der Valk Duvets

Luxury Van der Valk comforters for hotel-style comfort at home.

BaByliss

Offer your customers professional styling and hair care products from BaByliss.

Silit Cooking and Dining

High-quality kitchen products from Silit for everyday use.

JBL

Reward your customers with premium audio from the trusted A-brand JBL.

Van der Valk Bath Towels

Soft, durable towels that bring everyday comfort and the hotel experience into your home.

Van der Valk Pillows

High-quality pillows that bring hotel-style comfort to your home.

Tefal Pans

Tefal's premium Everblack cookware collection

Tefal Cooking Made Easy

Reward customers with smart kitchen appliances from a trusted top brand.

Le Sudcase

Luggage and travel accessories from Le Sudcase for your next vacation.

Plaids & Badjassen

Comfortabele plaids en badjassen van Cosy & Soft voor extra warmte en ontspanning thuis.

My Pets & Me

A whole family of animals that’s fun to cuddle and collect.

Tefal Frying

High-quality frying pans and stew pots from a trusted top brand.

Gardena

Gardena products that make garden maintenance easier.

Sparkling Clean

High-quality products from Rowenta and Leifheit that make cleaning easier and more efficient.

Tefal Knives

Reward customers with a complete knife set from the trusted premium brand Tefal.

Fresh ’n Rebel

Stylish audio and lifestyle products from the trusted brand Fresh ’n Rebel.

Memory Bracelet

A personalized memory bracelet that makes beautiful moments tangible.

Discover the power of local marketing

Wondering how you can build greater customer loyalty at your supermarket? In a no-obligation consultation, we’ll take a look at your situation together and show you how our local marketing approach can help your supermarket make a difference in the community.

Here's what you can expect:

Insights into how to strengthen your local identity.
Inspiration for connecting with customers through local pride and community organizations.
Ideas for enhancing the in-store experience.
Ways to reward customers with premium-brand products.