Reward customers with the culinary quality of a top brand

Q: How can you make the campaign more engaging?

Tefal is well-suited for in-store demonstrations. For example, invite a local chef or cooking enthusiast to prepare dishes, organize a healthy cooking workshop, or inspire customers with recipes developed specifically for Tefal pans. This way, customers not only experience the quality of the products, but also discover firsthand just how versatile the pans are in practice.

With a Tefal savings program, you give customers the opportunity to save up for high-quality frying pans and casseroles from a trusted premium brand. The collection combines the benefits of cast iron with the light weight of cast aluminum, making the pans a pleasure to use and delivering excellent cooking performance. A premium savings program that rewards your customers with cookware they’ll enjoy for years to come.

50+ Successful Concepts

Cooking with a trusted premium brand

Quality for Every Home Cook

Tefal has been one of the best-known brands in cookware for many years. Its frying pans and casseroles are suitable for everyday use and make it easy to prepare the most delicious dishes. Precisely because customers know and trust the brand, Tefal is an attractive savings goal that many households are eager to save up for.

Why Choose Tefal Braden?

Customers save up specifically for high-quality cooking products and return to your supermarket more often.

The loyalty program encourages customers to fill up their loyalty cards more quickly.

Tefal is known worldwide for its quality, innovation, and ease of use.

The collection is ideal for baking, roasting, and braising, and appeals to a wide audience.

Customers save up specifically for high-quality cooking products and return to your supermarket more often.

The loyalty program encourages customers to fill up their loyalty cards more quickly.

Tefal is known worldwide for its quality, innovation, and ease of use.

The collection is ideal for baking, roasting, and braising, and appeals to a wide audience.

When should you use Tefal?

Tefal is a good choice if you:

We want to reward customers with a strong and trusted premium brand.
You want to increase store traffic and boost spending.
A savings plan that perfectly complements cooking and dining.
We want to combine a campaign with cooking demonstrations or local events.

Discover what local marketing can do for your supermarket

Every supermarket is different. That’s why we’d like to work with you to assess your situation and challenges. During our meeting, we’ll use real-world success stories to demonstrate how our local marketing approach works. You’ll discover opportunities to raise your supermarket’s profile even further in the local community and increase customer loyalty.

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Results-oriented

Roy Spitters
Account Manager BE

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Jonas Lemmens Account Manager BE

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Flor van Oosterwyck
Account Manager BE

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Léon van Reijmersdal
Account Manager NL & Partner

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Anouk Voets
Account Manager NL

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Jeffrey Schouten Account Manager NL

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Fabio CavalariAccount Manager BE

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Personal
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Frank Woltering
Account Manager NL & Partner

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Sharon Stupers
Account Manager NL

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Tobias Ressman
Account Manager DE

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Frequently Asked Questions About Tefal Frying

Which products are part of the concept?

The collection consists of high-quality cast aluminum frying pans and stew pots. These combine the durability of cast iron with a lighter weight, making them comfortable to use. They are suitable for frying, roasting, and stewing, and are designed to provide years of cooking enjoyment.

What is the advantage of cast aluminum over cast iron?

Cast aluminum offers virtually the same advantages as cast iron, such as excellent heat distribution and long-lasting heat retention. The main difference is the weight: cast aluminum is significantly lighter, making the pans easier to lift and use.
The pans are heat-resistant up to 250 °C, which is more than enough for most cooking tasks in the kitchen.

How can you make the campaign more engaging?

Tefal is ideal for in-store demonstrations. For example, invite a local chef or cooking enthusiast to prepare dishes, organize a healthy cooking workshop, or inspire customers with recipes developed specifically for Tefal pans.
This way, customers not only experience the quality of the products, but also discover firsthand just how versatile the pans are in practice.

More than just a savings plan

With Tefal, you offer your customers the opportunity to save up for high-quality products they use every day. The combination of a strong premium brand, an attractive savings program, and long-lasting products makes this concept appealing to a broad target audience.

This is how you create a campaign that drives more store visits, increases spending, and provides a positive shopping experience for your customers.

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Discover the power of local marketing

Wondering how you can build greater customer loyalty at your supermarket? In a no-obligation consultation, we’ll take a look at your situation together and show you how our local marketing approach can help your supermarket make a difference in the community.

Here's what you can expect:

Insights into how to strengthen your local identity.
Inspiration for connecting with customers through local pride and community organizations.
Ideas for enhancing the in-store experience.
Ways to reward customers with premium-brand products.